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UX Win: REI Look Up Membership

May 25, 2022May 25, 2022 by Deborah Edwards-Oñoro
REI website page for membership lookup form with photos of women snuggling in an orange sleeping bag.

It happens to all of us. That membership you signed up for years ago, but you can’t remember your membership details or which email account you used.

That’s what happened to me this month when I visited REI.com and wanted to order something online.

I’ve had REI Co-Op Membership for over 20 years.

But I had no idea what email address I used.

Which is required for me to place an order (unless I know my membership number, which I didn’t) and get the points added to my membership.

Continue reading UX Win: REI Look Up Membership
Categories User experience Tags customer support, email account, membership, REI, ux win

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