The Real Cost of Bad Customer Service [Infographic]

Cost of bad customer service

According to the ClickSoftware infographic, poor customer service costs American businesses over $83 billion each year due to defects and abandoned purchases.

While social media is transforming customer service, most companies do a poor job of managing it.

In the past, customers were pleasantly surprised to get a response on Twitter. Today, customers expect a response. Continue reading The Real Cost of Bad Customer Service [Infographic]

Top Takeaways from How To Enchant Your Customers Using Social Media

Title slide for Semper Social with stylized butterfly

At the How To Enchant Your Customers Using Social Media webinar from HubSpot, special guest Guy Kawasaki shared tips on how to become more interesting and more enchanting to your clients. Here are my notes from his talk:. Three Pillars of Being Enchanting Be likable You need a great smile. You want crows feet around… Continue reading Top Takeaways from How To Enchant Your Customers Using Social Media