Takeaways from Rapid UX Research to Empower Your Teams

Share the Power: Rapid Research to empower your teammates

In her “Rapid UX Research to Empower Your Teams” presentation for UX Research & Strategy this week, Amanda Gelb shared her journey as the first researcher at the New York City office for Lyft.

Gelb discussed how she collaborated with designers, product managers, engineers, and other managers to scale research for teams that don’t have a dedicated user experience researcher.

Amanda Gelb leads User Research for Lyft’s New York City office. She’s currently focused on Mapping and previously worked on Rideshare and Micro-mobility.

Continue reading Takeaways from Rapid UX Research to Empower Your Teams

Takeaways from Why and How of User Research for Global Audiences

Presentation screen displaying small inset of Ruya Ince speaking next to a slide that says Localisations are experiences that demand that the experience be different when introduced to different user communities because of either language or cultural artifact (e.g., colors, signs, and rituals). Robert M. Schumacher, The Handbook of Global User Research.

In her “Why and How of User Research for Global Audiences” presentation at 24 Hours of UX 2022, Rüya Ince shared insights, tips, and resources for designing better global products and services by localizing user research.

Rüya Ince is a quantitative and mixed methods UX researcher and co-organizer of Ladies that UX Utrecht in The Netherlands.

Here are my notes.

Continue reading Takeaways from Why and How of User Research for Global Audiences

Takeaways from Inclusive Design in the Heart of the Organization

Ability Summit 2022 welcome page with flared white star on a black background.

At Ability Summit 2022, Christina Mallon, director of inclusive design at Microsoft facilitated a panel discussion with Bas Korsten, global chief creative officer at Wunderman Thompson, Sinead Burke, CEO and founder of Tilting the Lens, and KR Liu, head of brand accessibility at Google. Their talk focused on how organizations can build inclusive design into… Continue reading Takeaways from Inclusive Design in the Heart of the Organization