7 Helpful Tips for Researchers Conducting Interviews

A man and woman seated at a white table during an interview. The woman has a clipboard and appears to be taking notes.

When it comes to conducting research interviews, you’re interested in getting an understanding of your participants’ goals, perceptions, and needs.

As a facilitator, it’s easy to forget what it’s like to be a participant on the other side.

Until you are one.

Continue reading 7 Helpful Tips for Researchers Conducting Interviews

Customer Experience: 10 Things Your Customers Wish You Knew About Them [Infographic]

10 things customers wish you knew about them

How well do you know your customers? And what can you do to make them happier?

To create a loyal customer base, you need to take the steps to better understand your customer needs, beyond the sales pitch.

Consider ways you can delight your customers with good service, personalization, and pleasant surprises. Continue reading Customer Experience: 10 Things Your Customers Wish You Knew About Them [Infographic]