Why Creating Accessible Digital Products is Important [Infographic]

Creating an accessible digital product means everyone can use it.

Because digital technology is a vital role in everyday life, designing digital products that are accessible benefits people with or without disabilities, as well as businesses.

When a digital product is accessible, it provides equal access to all. It offers a competitive advantage to businesses who can increase their audience and market their products to a larger customer base.

People with a disability have a combined disposable income of $996 billion (U.S. dollars)–that’s a market you don’t want to ignore.

In this infographic from Usability Matters (sadly, the company has closed), Heather Moore highlights the types of impairments that affect people using your digital product, how accessibility benefits everyone, and the reasons why you want to make your digital product accessible.

Check out the text version of the infographic.

Source: Usability Matters

Key Takeaways

Why is Accessibility Important?

Types of impairments that affect how people use your digital product:

  • Visual
  • Auditory
  • Cognitive
  • Mobility

Accessibility benefits everyone:

  • People not fluent in English
  • People who are unable to use a keyboard or mouse
  • People with temporary disabilities due to accident and illnes
  • Older people and new users

Three reasons to make your digital product accessible:

  1. Increase your audience and customer base
  2. May provide significant financial benefits
  3. The better thing to do morally and legally

Did you know globally, people with a disability have a combined annual disposable income of $996 billion?

Your content needs to be accessible to everyone.

Photo of author

About the Author

Deborah Edwards-Oñoro enjoys birding, gardening, taking photos, reading, and watching tennis. She's retired from a 25+ year career in web design, usability, and accessibility.