Your initial design is done and you’re ready to conduct user experience research.
And then you remember your last usability test. And how long it took to find users that were the right fit for your research.
Not a good memory.
What can you do to improve your recruitment process?
How to Recruit for UX Research & Usability Testing
In her webinar, Putting Yourself Where Your Users Are, Leah Kaufman will share her tips and insights for finding the target users for your research.
From the webinar announcement, you’ll learn how to:
- Define your target participants
- Identify where to find participants and the best approach for recruiting them
- Confirm they’re the right participants for your research
- Make the best use of their time, while getting valuable feedback you can act on
Leah Kaufman is a senior user experience research manager at Lenovo. In 1992, she began her work as a UX researcher at Microsoft.
Over the years, she’s worked on enterprise software, children’s toys, developer tools, mobile apps, and the Getty Images website.
Currently she manages UX research for Lenovo’s global websites.
When I conducted usability testing at the college, I didn’t have a hard time recruiting students to recruit for testing the new class schedule design. But I’ve had my share of difficulties finding target users for client projects.
I’m always interested in tips for recruiting participants for usability tests, so I’ve signed up for the webinar. See you there?